Best Practices for Creating a Journal or Planner Sales Page

Turn your journals into must-click, must-buy products

If you’ve ever poured your heart into a journal or planner, uploaded it to Amazon, and then thought, “OK… now how do I actually get people to buy this?”, this 30-minute training is your new secret weapon.

In this on-demand workshop, I walk you through exactly how I design high-converting sales pages for my own journals and planners, using real examples from my own planner line and journal shop. You’ll see how to turn a simple product listing into a full experience that makes visitors think, “Oh my gosh, I need this.”

You’ll Learn How to:

• Turn casual website visitors, podcast listeners, and social followers into excited buyers with strategic sales pages
• Showcase your journals with scroll-stopping mockups, galleries, and lifestyle photos (even if all you have is your phone and a piece of white poster board)
• Use videos, flip-throughs, and behind-the-scenes content to make your planner feel tangible and irresistible
• Add smart calls-to-action, buttons, and bonus offers that gently nudge people to click “order”
• Layer in testimonials, previews, and “look inside” graphics to build trust and reduce buyer hesitation
• Set up simple systems like Amazon affiliate links, journal “shop” pages, and link-in-bio hubs to keep eyes on your products
• Repurpose your content (podcasts, blog posts, workshops, planning parties) to continuously drive traffic back to your sales pages

By the end, you’ll walk away with a clear checklist and a ton of ideas you can immediately apply to your existing journals, planners, and any future products you create. Think of this as a fun, behind-the-scenes tour of a working journal shop, mixed with practical marketing strategy you can customize and make your own.

If you want your journals and planners to be more than “just another listing” on Amazon, this training will show you how to turn them into a beautifully showcased, easy-to-buy collection your audience can’t stop clicking on.

*Please note* this workshop focuses on the strategy and structure of high converting journal and planner sales pages, not the technical how to of building pages on Squarespace or any specific website platform. You will walk away with clear examples, wording ideas, and layout suggestions you can apply to whatever website setup you already have.

This is a digital product. Nothing physical will ship.

All prices are in USD. Due to the instant digital nature of this program, I do not offer refunds. Your purchase includes instant lifetime (perpetual) access to all course materials and templates.

*If you are a Publish with Purpose Student you already have access to the materials inside this mini course*