Create a Planner that drives results

The planner mapping course that walks you through how to create a profitable, high-value, action-oriented, and results driven planner or journal for your audience.

Do you know your planner outcomes & objectives? Most planners on the market don't.

👉 Guided Action

Give your audience the gift of guidance when they first open your journal or planner. I'll show you how to simplify and streamline your idea for focused results your audience will rave about for years to come.

👉 Planners Simplified

Knowing exactly what your planner helps people do, why, and how it accomplishes this step-by-step not only makes it an incredible resource but allows you to take focused action and get the thing done.

👉 Facilitate Results

Learn how to take out the generic planner fluff and create outcomes and objectives that get people to take action, see their progress, and make sustainable change in their daily life.

What You'll Learn in Profitable Planners:

📌 Narrow Your Planner Focus in 4 Easy Phases

We'll kick off the course by exploring the benefits of creating a planner for your business or creative venture, I'll walk you through the key component of creating a profitable planner, the biggest mistake I see planner publishers making (and what to do instead), and how you can create focus in your planner when you want to help as many people as possible.

💰 Understand Your Unique Planner Value (UPV)

I'll give you the overview version of what you need to keep in mind to produce a profitable planner that fuels results so you can see the big picture. Next I'll walk you through identifying the 3 sections of your Unique Planner Value (what and how to make your planner stand out).

📚 Components of High Value Planners

Download your workbook, sign up for the optional podcast feed, and get ready to dive into a breakdown of the 5 components of high value planners. I'll give you detailed explanations of each section and provide you with examples of journals and planners that do these things well and why.

💡 Idea Generation Amplified

You may have all the amazing ideas but I'll show you how to make them even more powerful, intriguing, focused, and simplified. Learn strategies for idea inspiration, market evaluation, and getting the pulse on what your audience is really looking for and then showing them how to get the results they want through your planner structure.

🧪 Journal Niche Formula

Narrowing down your focus for a profitable planner means incorporating outcomes into how you niche down. I'll walk you through a simple process that you can come back to again and again. Many students have told me that this was the first time niching down really "clicked" for them.

👩💻 Identify Your Planner Goals, Outcomes, and Objectives

Now things are cooking! I'll lead you through how to map out your planner goals, the differences between outcomes and objectives and how they all tie in together, and you'll gain a deeper understanding of HOW your planner will facilitate results for your audience. I'll bring in multiple specific examples of each piece and then bring them all together so you can see the full picture and easily relate it to your idea.

📝 Your Journal Outline Template

Make a copy of your detailed Journal Outline Template in GoogleDocs. It's comprised of in-depth considerations for your journal or planner flow and I give you 3 planner structures to kickstart your decisions. You'll also find a verbiage template for your planner description and what to include for your copyright disclaimer inside your planner.

🤔 Case Study: Planner Decisions: How Many Details Should You Include?

Every creator faces the often debilitating experience of trying to decide just how much to include in their planner. In this 13-minute video, I'll walk you through powerful questions that will help you identify the most important content you should include and how to remove the rest without feeling creative FOMO. I've included this case study to show you a real-world example of how to break down ALL your ideas for your planner into LESS.

✍️ Naming Your Journal & Practicing Your Planner Pitch

What should you consider when naming your journal or planner? I'll share with you what I recommend, what to avoid, and give you some examples and ideas of how I'd title specific journal and planner ideas. Then I'll walk you through a quick tutorial on how to practice your planner pitch so you'll be ready to talk about it all the time, anywhere, and with anyone!